'Don't read enough?' audiobook billboard featuring a photo of George W. Bush.
Photo by Hamish Grant.

Billboards like the one shown above have appeared downtown. It's generated amusement and derision from the usual sources, with BlogTO giving it the thumbs-up and Kathy over at Relapsed Catholic giving it the opposite in her entry Why I really need a Green Card, part XVII:

Do you ignoramuses realize that, every morning when you're still asleep, George Bush reads a daily briefing book that's the size of the GTA phone directory?

Counterpoint: remember the exchange between Kevin Kline and Jamie Lee Curtis in A Fish Called Wanda, in which dumb old Otto is trying to show how smart he is when Wnda calls him an ape:

Otto (Kevin Kline): Apes don't read philosophy.

Wanda (Jamie Lee Curtis): Yes they do, Otto, they just don't understand it!

Here's the audio of that exchange [210K WAV file].